Preparation
Blush is having a renaissance. The multi-faceted makeup product is everyone’s current go-to for defining cheekbones and provides that enviable glowing flush—especially during the colder winter months, when wind-whipped skin is “in.” Luckily, there are countless options to choose from, but where to start? Before you shop, understand where to put your blush for that cold-weather glow—this is key. “I would suggest applying it on the apples of your cheek,” says Naseeha Khan, makeup artist and co-founder of CTZN Cosmetics. “To lift your cheekbones, apply the blush to your cheek’s highest points and apply in an upwards motion.”
Blush also comes in a myriad of shades, undertones, and textures, so it’s important to find the right one for your skin tone and preference. Your application method matters, too: According to Khan, powder blush is best used with a fluffy brush, liquid iterations are best patted on with your fingers, and blush sticks work well with a damp beauty sponge. As for finding the right hue for your skin tone? We have you (and your cheeks!) covered. Ahead, Khan breaks down which colors are best and offers some of her favorite blush formulas to date.
